Pierre Haarfeld is a digital entrepreneur and operator with over a decade of experience driving growth, innovation, and digital transformation in B2B and Mittelstand companies. He has founded and scaled multiple ventures, including nuucon, a B2B sourcing platform with over 2,000 customers, and built a boutique consultancy advising family-owned businesses. Raised in East Westphalia as the first in his family to attend university, Pierre combines strategic foresight, hands-on execution, and deep understanding of legacy-driven businesses to identify, acquire, and grow mid-sized companies.